The Logic of Life: The Rational Economics of an Irrational World

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Random House #ad - Life sometimes seems illogical. On a larger scale, life seems no fairer or easier to fathom: why do some neighborhoods thrive and others become ghettos? Why is racism so persistent? Why is your idiot boss paid a fortune for sitting behind a mahogany altar? Thorny questions–and you might be surprised to hear the answers coming from an economist.

The logic of life presents an x-ray image of human life, stripping away the surface to show us a picture that is revealing, enthralling, and sometimes disturbing. Individuals do strange things: take drugs, have unprotected sex, mug each other. Under the surface of everyday insanity, hidden incentives are at work, and Harford shows these incentives emerging in the most unlikely places.

The Logic of Life: The Rational Economics of an Irrational World #ad - The stories that emerge are not about data or equations but about people: the athlete who survived a shocking murder attempt, the computer geek who beat the hard-bitten poker pros, the economist who defied Henry Kissinger and faked an invasion of Berlin, the king who tried to buy off a revolution. Once you’ve read this quotable and addictive book, life will never look the same again.

The logic of life is the first book to map out the astonishing insights and frustrating blind spots of this new economics in a way that anyone can enjoy. But tim harford, award-winning journalist and author of the bestseller The Undercover Economist, likes to spring surprises. Love seems irrational, and so does divorce.

Using tools ranging from animal experiments to supercomputer simulations, an ambitious new breed of economist is trying to unlock the secrets of society.

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Small Message, Big Impact: The Elevator Speech Effect

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Portfolio #ad - The clock is ticking. Acclaimed speaker and consultant Terri Sjodin defines an elevator speech as a brief presenta­tion that introduces a product, service, or idea. And in this age of information overload, no business skill is more essential than being able to connect with others quickly, whether in a one-on-one meeting or in front of thousands of people.

And sjodin suggests you expand your vision of what it can do. Then you spot the ceo of a company you’ve wanted to connect with for ages. Its purpose isn’t to say everything about your topic—just to intrigue and inspire the listener to want to hear more. Your flight! should you walk over? What would you say? We’ve all been there.

He’s also waiting for his flight. Terri sjodin has codified the science of getting this right. Linda kaplan thaler, ceo of the kaplan thaler group and best-selling coauthor of The Power of Small and Bang! You’re at the airport waiting for a flight, burning time by checking your e-mail. Incorporate unique illustrations to bring your message to life.

Small Message, Big Impact: The Elevator Speech Effect #ad - Speak in your own authentic voice; the art is in your delivery!In this newly updated edition, including sim­ple outlines, evaluation forms, Sjodin offers her time-tested strategies and advice, a sample elevator speech, worksheets, and much more. Whether i’m pitching a potential client or creating a blockbuster ad campaign, I’m always thinking about how to make the message smaller so the impact will be big­ger.

An opportunity presents itself and you have one chance to share your impor­tant message.

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The Difference: When Good Enough Isn't Enough

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Crown Business #ad - If you saw a toothpick on the floor, what would you do? This seemingly innocuous question was posed to Subir Chowdhury by one of his longtime clients, and ultimately lead him to a profound realization: good enough is not enough. The best processes in the world won't work without developing the kind of mindset — a caring mindset — that is needed to achieve real and sustainable change in both organizations and individuals.

A powerful guide to living a successful life and career,  The Difference will inspire you to be the difference — at work or home. He goes further, showing us why having a caring mindset outside of work is integral to both personal and professional success. Why is it that some improve only incrementally, while others improve 50 times that? The ideas and training are exactly the same.

The Difference: When Good Enough Isn't Enough #ad - What is the difference?   the difference, is the ability to nurture the skills,  Chowdhury explains, loyalty and passion of the people who make up an organization. It is a culture built on straightforwardness, thoughtfulness, accountability and resolve. Organizations and individuals that embrace all of these “STAR” attributes—not just one or two of them—will shine.

In his compelling new book,  bestselling author and globally recognized management consultant Subir Chowdhury tackles an issue that has haunted him in his work with many of the world’s largest organizations.

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The Undercover Economist Strikes Back: How to Run--or Ruin--an Economy

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Riverhead Books #ad - In this new book that demystifies macroeconomics, Harford strips away the spin, the hype, and the jargon to reveal the truth about how the world’s economy actually works. Look out for tim's next book, Fifty Inventions That Shaped the Modern Economy. A provocative and lively exploration of the increasingly important world of macroeconomics, by the author of the bestselling The Undercover Economist.

Thanks to the worldwide financial upheaval, economics is no longer a topic we can ignore. With the wit of a raconteur and the clear grasp of an expert, why all of us should care, Harford explains what’s really happening beyond today’s headlines, and what we can do about it to understand it better. From politicians to hedge fund managers to middle-class IRA holders, everyone must pay attention to how and why the global economy works the way it does.

The Undercover Economist Strikes Back: How to Run--or Ruin--an Economy #ad - Enter financial Times columnist and bestselling author Tim Harford.

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and Why You Can Never Buy a Decent Used Car! - The Undercover Economist, Revised and Updated Edition: Exposing Why the Rich Are Rich, the Poor Are Poor

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Oxford University Press #ad - Written with a light touch and sly wit, The Undercover Economist turns "the dismal science" into a true delight. Senior columnist for the financial times tim harford brings his experience and insight as he ranges from Africa, Europe, and the United States to reveal how supermarkets, Asia, airlines, and coffee chains--to name just a few--are vacuuming money from our wallets.

An economist's version of the way things work, this engaging volume is part Economics 101 and part exposé of the economic principles lurking behind daily events, explaining everything from traffic jams to high coffee prices. New to this edition: this revised edition, or why they can't seem to find a decent second-hand car, is essential for anyone who has wondered why the gap between rich and poor nations is so great, newly updated to consider the banking crisis and economic turbulence of the last four years, or how to outwit Starbucks.

Harford punctures the myths surrounding some of today's biggest controversies, including the high cost of health-care; he reveals why certain environmental laws can put a smile on a landlord's face; and he explains why some industries can have high profits for innocent reasons, while in other industries something sinister is going on.

and Why You Can Never Buy a Decent Used Car! - The Undercover Economist, Revised and Updated Edition: Exposing Why the Rich Are Rich, the Poor Are Poor #ad - Covering an array of economic concepts including scarce resources, and game theory, Harford sheds light on how these forces shape our day-to-day lives, market power, market failure, efficiency, price gouging, inside information, often without our knowing it. With over one million copies sold, The Undercover Economist has been hailed worldwide as a fantastic guide to the fundamental principles of economics.

. Showing us the world through the eyes of an economist, Tim Harford reveals that everyday events are intricate games of negotiations, contests of strength, and battles of wits.

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Microeconomics

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Pearson #ad - And with an ever changing U. S. Also available with myeconlab® this title is available with MyEconLab—an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. For one-semester courses in Principles of Microeconomics. If you would like to purchase both the physical text and myeconlab search for:  0134435052 / 9780134435053 microeconomics plus myeconlab with pearson etext 1-semester access -- access Card Package   Package consists of: 0134106245 / 9780134106243 Microeconomics 0134125886 / 9780134125886 MyEconLab with Pearson eText -- Access Card -- for Microeconomics   .

Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. Note: you are purchasing a standalone product; MyEconLab does not come packaged with this content.

Microeconomics #ad - Microeconomics with myEconLab makes economics relevant by demonstrating how real businesses use economics to make decisions every day. And world economy, the sixth Edition has been updated with the latest developments using new real-world business and policy examples. The relevance of economics through real-world Business Examples One of the challenges of teaching Principles of Microeconomics is fostering interest in concepts that may not seem applicable to students’ lives.

Regardless of their future career path–opening an art studio, trading on Wall Street, or bartending at the local pub–students will benefit from understanding the economic forces behind their work.

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The Undercover Economist: Exposing Why the Rich Are Rich, the Poor Are Poor--and Why You Can Never Buy a Decent Used Car!

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Oxford University Press #ad - Harford punctures the myths surrounding some of today's biggest controversies, including the high cost of health-care; he reveals why certain environmental laws can put a smile on a landlord's face; and he explains why some industries can have high profits for innocent reasons, while in other industries something sinister is going on.

This book offers the hidden story behind these and other questions, Asia, as economist Tim Harford ranges from Africa, airlines, and of course the United States to reveal how supermarkets, Europe, and coffee chains--to name just a few--are vacuuming money from our wallets. Written with a light touch and sly wit, The Undercover Economist turns "the dismal science" into a true delight.

The Undercover Economist: Exposing Why the Rich Are Rich, the Poor Are Poor--and Why You Can Never Buy a Decent Used Car! #ad - . An economist's version of the way things work, this engaging volume is part field guide to economics and part expose of the economic principles lurking behind daily events, explaining everything from traffic jams to high coffee prices. The undercover economist is for anyone who's wondered why the gap between rich and poor nations is so great, or why they can't seem to find a decent second-hand car, or how to outwit Starbucks.

Covering an array of economic concepts including scarce resources, and game theory, Harford sheds light on how these forces shape our day-to-day lives, efficiency, price gouging, inside information, market failure, market power, often without our knowing it. Showing us the world through the eyes of an economist, Tim Harford reveals that everyday events are intricate games of negotiations, contests of strength, and battles of wits.

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What Exceptional Leaders Know

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Motivational Press #ad - This is the former Amazon #1 best seller for leaders, now in its second edition. What exceptional leaders Know delivers high-impact skills, strategies and ideas in a practical and user-friendly way. These ideas and strategies have worked for thousands of top-performing leaders. The recommendations are organized into six sections, each focused on a key set of high-level leadership skills.

Readers will find information they can begin using right away to become a much more effective and influential leader. Spend some time with this book and you will know What Exceptional Leaders Know.

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Cracking the Code to a Successful Interview: 15 Insider Secrets from a Top-Level Recruiter

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Blackstone Publishing #ad - Cracking the code to a successful interview is a groundbreaking new scientific, hands-on, proactive, cutting-edge, proven approach to job interviews by an award-winning, highly decorated recruiter. You will learn the secret, never-before-published “questions behind the questions. These are the questions that every manager unconsciously needs answered in order to hire you.

This reaprich eight-step interview method will give you a proactive way to take control of your interview.

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Messy: The Power of Disorder to Transform Our Lives

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Riverhead Books #ad - Utterly fascinating. From the music studio of Brian Eno to the Lincoln Memorial with Martin Luther King, Jr. From the board room to the classroom, how we achieve, how we reach each other – in short, messiness lies at the core of how we innovate, how we succeed. Tim harford shows that if you want to be creative and resilient, you need a little more disorder in your world.

Adam grant, new york times-bestselling author of Originals and Give and Take“Engrossing. New york timesfrom the award-winning columnist and author of the national bestseller The Undercover Economist comes a provocative big idea book about the genuine benefits of being messy: at home, in the classroom, at work, and beyond.

Messy: The Power of Disorder to Transform Our Lives #ad - Look out for tim's next book, Fifty Inventions That Shaped the Modern Economy. Messy: the power of disorder to transform our Lives celebrates the benefits that messiness has in our lives: why it’s important, why we resist it, and why we should embrace it instead. In messy, you’ll learn about the unexpected connections between creativity and mess; understand why unexpected changes of plans, unfamiliar people, online, and unforeseen events can help generate new ideas and opportunities as they make you anxious and angry; and come to appreciate that the human inclination for tidiness – in our personal and professional lives, even in children’s play – can mask deep and debilitating fragility that keep us from innovation.

. Using research from neuroscience, responsiveness, as well as captivating examples of real people doing extraordinary things, resilience – are integral to the disorder, confusion, psychology, Tim Harford explains that the human qualities we value – creativity, social science, and disarray that produce them.

Stimulating and readable as it points exciting ways forward, Messy is an insightful exploration of the real advantages of mess in our lives.

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How We Learn: The Surprising Truth About When, Where, and Why It Happens

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Random House #ad - Is a dedicated desk in a quiet room really the best way to study? can altering your routine improve your recall? Are there times when distraction is good? Is repetition necessary? Carey’s search for answers to these questions yields a wealth of strategies that make learning more a part of our everyday lives—and less of a chore.

In the tradition of the power of habit and thinking, playful, Fast and Slow comes a practical, and endlessly fascinating guide to what we really know about learning and memory today—and how we can apply it to our own lives. And if this requires some suspension of disbelief, that’s because the research defies what we’ve been told, throughout our lives, about how best to learn.

It doesn’t take orders well, to put it mildly. By road testing many of the counterintuitive techniques described in this book, Carey shows how we can flex the neural muscles that make deep learning possible. What he discovers is that, sleeping, naturally enjoyable learning tools like forgetting, we are all learning quickly, efficiently, from the moment we are born, and automatically; but in our zeal to systematize the process we have ignored valuable, and daydreaming.

How We Learn: The Surprising Truth About When, Where, and Why It Happens #ad - In how we learn, benedict Carey shows us how to exploit its quirks to our advantage. From an early age, it is drilled into our heads: Restlessness, distraction, and ignorance are the enemies of success. But what if almost everything we were told about learning is wrong? And what if there was a way to achieve more with less effort? In How We Learn, award-winning science reporter Benedict Carey sifts through decades of education research and landmark studies to uncover the truth about how our brains absorb and retain information.

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